For a school as forward-thinking as Nexus, their previous website was falling short. While their innovative teaching philosophy and vibrant learning environment set them apart in person, their online presence struggled to tell the same story.

Parents were often left with misconceptions, particularly around the open-plan approach, which many assumed was chaotic rather than intentional and dynamic. This disconnect was particularly stark given the reactions of parents who visited the school in person—many left gobsmacked by the calm, engaged atmosphere and the inspiring teaching methods.

Our challenge was to create an online experience that was able to communicate the Nexus Magic before parents & kids even set foot on campus. Moreover, as a premium school, Nexus needed a digital experience that matched the expectations of its audience—busy, discerning parents making an emotional and financial investment in their child’s future.

Hei reimagined Nexus School’s digital presence from the ground up, creating a website that captured the innovation, vibrancy, and academic excellence that define the school.

Through thoughtful research, we uncovered the heart of the Nexus story and repositioned the brand messaging to challenge outdated perceptions of education. With a bold, modern tone and clear storytelling, the new messaging highlighted their proven academic results and pioneering teaching methods in a way that resonated with today’s globally minded parents.

Visually, we designed an immersive experience that blended large, magazine-style imagery, playful illustrations, and a groundbreaking 360° time-lapse virtual tour that brought Nexus’s dynamic learning environment to life.

To capture the vibrancy of Nexus International School, we created a virtual tour unlike anything seen before. Traditional school tours feel static and lifeless, showing empty classrooms and sterile environments. We set out to change that by introducing a groundbreaking approach: a 360° interactive time-lapse video tour.

This innovative technique brought the school to life, showcasing students and teachers in action within dynamic, open-plan spaces. Viewers could explore the campus in an immersive, engaging way, seeing firsthand how Nexus’s flexible learning environments adapt to each child’s needs.